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How a creative agency builds picture-perfect relationships with Copper

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Copper Staff

Contributors from members of the Copper team

Key takeaways

  • Corduroy Media, an Oakland-based creative agency serving clients like Time, MTV and Google, uses Copper CRM to manage their entire business workflow from production pipelines to project deadlines.

  • The agency leverages Copper's mobile app on film sets and desktop version in the office to track client relationships and maintain their knowledge base about each client over time.

  • Copper's integration with Google Workspace allows the creative team to seamlessly coordinate scriptwriting, video delivery, and internal production scheduling through familiar tools like Google Calendar.

  • The CRM system enables Corduroy Media to preserve the full history of client relationships, preventing loss of accumulated knowledge about their high-profile accounts.

A good story can change your life, and great ones can change the world. That's what the team at Corduroy Media, an Oakland-based creative agency and production company, believes. The long-time Copper customer uses CRM to manage its entire business workflow when working with clients like Time, MTV and Google to help tell their stories.

Corduroy Media is no stranger to high-profile clients — and being able to maintain tight-knit relationships with clients (both big and small) is crucial, especially for agencies.

Whether they're using Copper's mobile app on the set of a shoot or working in the desktop app in the office, the Corduroy team is using their CRM system to track production pipelines, project deadlines and more.

See how they use Copper and Google Workspace for everything from scriptwriting, to delivering videos to clients, to internal producing:

The highlights: why the team loves Copper

"You don't have to be a tech genius to use it."

"Copper captures the full history of our client relationships so we don't lose the knowledge base that we've built up over the years about that client."

"I love that Copper is simple, easy to use, and intuitive. [This business] is all about relationships and it helps us build better relationships with our clients."

The Corduroy Media team uses Copper with Google Workspace apps like Google Calendar to keep their projects on schedule.
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