Agencies
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 min read

Case study: Polymath improves customer nurture with targeted outreach using Copper X Mailchimp

Creative agency uplevels their email marketing game
August 16, 2023

Creative agency Polymath, a Givington’s brand, was growing fast — and they needed a sales CRM system to help them scale effectively. Looking for a platform that integrated with Google Workspace and synced with Mailchimp to help automate their email marketing efforts, they landed on Copper.

With Copper, there was almost no uptime since it worked with Gmail. Plus, there were all these integrations including Mailchimp that we could use right away. We were sold.
Chandler Navarrete, Head of Creative

After setup, Head of Creative Chandler Navarrete was eager to get rolling with a slew of automated email sequences using Copper and Mailchimp together — from a welcome email nurture for new customers, to upsell and follow-up email sequences. And they’ve already started seeing the benefits:

  • Identifying and engaging a brand new audience of people who in the past would have gotten swept under the rug
  • Exposing customers and prospects to additional services they aren’t yet aware of
  • Expanding relationships with customers
But they’re just getting started. Check out the full case study to learn more about Polymath’s experience with Copper:

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