5 Reasons to Fall for Copper (and Definitely Not Salesforce)
CRM & Tech

5 Reasons to Fall for Copper (and Definitely Not Salesforce)

Somewhere along the way, CRM got really hard to use. Salesforce isn’t making it any easier.

So why Copper?

1. Copper won’t break the bank

Salesforce is pricey. As a rule of thumb, expect to pay at least an amount equal to your license fees again in implementation fees, then pay your services partner a retainer for making basic changes like modifying a custom field. For a growing team, that can be a steep entry-point. Copper keeps it simple and affordable with options starting at just $19 per user per month, and you don’t need a developer to add a custom field.

2. Copper doesn’t have hidden costs

Once you’re locked into a lengthy contract with Salesforce, there tends to be a lot of “oh, $***” moments. On the surface, Salesforce might seem reasonable, but when you realize what you’ll have to pay to keep the system up and running, it isn’t so simple. What you see on our website is what it costs to implement Copper with your team.

3. Copper is actually easy to use

Salesforce isn’t pretty or intuitive. Sure they added Lightning which looks nice, but it isn’t compatible with all Salesforce features. Copper is simple, intuitive and requires no training (and looks nice to boot). We designed Copper with Google Material Design principles so it looks exactly like the rest of G Suite. If you know how to use Gmail, you’ll know how to use Copper.

4. Copper has a strong adoption ratepeople love using it

Sixty-three percent of CRM implementations fail. There are a ton of factors that go into a successful CRM implementation, but at the end of the day, all that matters is if your team will actually use the CRM. A complicated system like Salesforce with a steep learning curve is going to be a tough sell to a busy team. Copper fits into the tools you already use, so it’s a natural addition to your day-to-day workflow.

5. Copper integrates seamlessly with Google

Copper is purpose-built for Google—and recommended by Google. No need to adopt or learn a new tool, since it feels and looks exactly like G Suite applications. Not only does Copper sync with your calendar, email, contacts, Sheets, but it also lives right inside your email so you can work leads, create tasks, and close deals right from your inbox.

Ready to take it to the next level?

Try Copper out here. Contact sales@copper.com with any questions!