Copper blog

Featured image: What is Customer Lifetime Value and Why Is It Important?

Sales - 14 min READ

What is Customer Lifetime Value and Why Is It Important?

Customer Lifetime Value is one of the most important metrics for any business. Learn what it is, how to find it, and what you can do to improve your CLV.

Featured image: Lead Conversion: How to Spot the Right Metrics

Sales - 9 min READ

Lead Conversion: How to Spot the Right Metrics

Converting sales leads is often easier said than done. Learn about strategies to increase your conversion rates by understanding who your customers are.

Featured image: How a Winner from Shark Tank Wins Sales with a CRM

Copper news - 4 min READ

How a Winner from Shark Tank Wins Sales with a CRM

Learn how WildEarth is disrupting the dog food industry by using biotechnology + cellular agriculture—and CRM. (You might’ve seen them on Shark Tank!)

Featured image: The Sales Skills Every Rep Should Have

Sales - 8 min READ

The Sales Skills Every Rep Should Have

From time management to objection prevention to tech-savviness, these are the essential sales skills every rep should possess + cultivate to be successful.

Featured image: Hiring a Sales Manager? Here's What to Ask in an Interview

Sales - 6 min READ

Hiring a Sales Manager? Here's What to Ask in an Interview

Hiring a sales manager? Here are some interview question ideas for sales directors and VPs who want to hire the best—from Copper’s Senior Director of Sales.

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Featured image: 5 Ways to use Pipeline email automations that save your team time

8 min READ

5 Ways to use Pipeline email automations that save your team time

Save hours with smarter email follow-ups that scale with you and help you never miss a beat

Featured image: 5 Forms you need on your website to capture more leads

8 min READ

5 Forms you need on your website to capture more leads

Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

Featured image: How to use your CRM for project task management: 5 use cases

4 min READ

How to use your CRM for project task management: 5 use cases

Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

Featured image: You’re not ‘too small’ for a CRM

6 min READ

You’re not ‘too small’ for a CRM

Struggling to stay organized? A CRM might be your best next move.

Featured image: What’s the MEDDIC sales process?

Sales - 7 min READ

What’s the MEDDIC sales process?

The MEDDIC sales process is a lead qualification framework that's one of the most effective sales methods. Learn what it is & how to use it.

Featured image: Why No One is Using Your CRM: It's the User Experience

7 min READ

Why No One is Using Your CRM: It's the User Experience

Learn about what makes a CRM easy to use & what kind of user experience to look for when shopping for one. Already have a CRM? See if its UX is up to par.

Featured image: Sales Resume Skills: What Should You Include?

Sales - 7 min READ

Sales Resume Skills: What Should You Include?

The right skills on your resume can set you apart in a crowded candidate pool. Learn about the sales resume skills you should include—and the ones to avoid.

Featured image: The 12 Sales Interview Questions Every Manager Should Ask

Sales - 9 min READ

The 12 Sales Interview Questions Every Manager Should Ask

Learn which questions you should ask in every sales interview to build an awesome team and why the answers matter—from Copper’s very own head of Account Management.

Featured image: Account Executives in SaaS: What It's Really Like

Sales - 7 min READ

Account Executives in SaaS: What It's Really Like

So, what exactly does an account executive do? Learn six surprising truths about what it's like for an AE working in B2B SaaS.

Featured image: How to use body language in sales: 6 effective body language tips

Sales - 8 min READ

How to use body language in sales: 6 effective body language tips

Meeting prospects face-to-face can be tricky. Body language can be a crucial factor in sales. Learn how to master 6 body language techniques today!

Featured image: What's The CHAMP Framework?

Sales - 8 min READ

What's The CHAMP Framework?

Learn about the CHAMP (CHallenges, Authority, Money, and Prioritization) sales framework and why more salespeople are using it over BANT.

Featured image: What is Sales Velocity and Why Should You Measure it?

Sales - 9 min READ

What is Sales Velocity and Why Should You Measure it?

Sales velocity measures how long it takes for a lead to complete the sales cycle. Here’s why it's one of the most important metrics to track.

Featured image: The 10 Best (Modern) Movie Quotes for Salespeople

Sales - 11 min READ

The 10 Best (Modern) Movie Quotes for Salespeople

Need some motivation to up your sales game? These movie quotes have got you covered. (Bonus: These movies were all made in the 21st century.)

Featured image: Google Next '19: The GIF and Photo Recap

Copper news - 2 min READ

Google Next '19: The GIF and Photo Recap

See everything that went down at Google Next 2019 in San Francisco with Copper's photo and GIF recap.

Featured image: Here’s why your CRM onboarding isn’t working

9 min READ

Here’s why your CRM onboarding isn’t working

How not to fail at onboarding onto a new CRM: 4 common reasons onboarding doesn’t always work, along with solutions for sales teams.

Featured image: 3 Valuable Lessons for Managing Sales in Growth Companies

Sales - 11 min READ

3 Valuable Lessons for Managing Sales in Growth Companies

Managing your sales team while scaling your company can be difficult. Learn how you can successfully do both and achieve your business goals.

Featured image: How to write the perfect email signature

Sales - 7 min READ

How to write the perfect email signature

Email signatures do so much more than just sign off an email. Learn how to write the perfect email signature that boosts cred & boosts conversions.

Featured image: We just renewed our tech vows with G Suite

Copper news - 2 min READ

We just renewed our tech vows with G Suite

See how Copper CRM has deepened its integration with G Suite including Gmail, Calendar & Drive, making it easier to track customer + prospect relationships.

Featured image: A real estate secret weapon: CRM

5 min READ

A real estate secret weapon: CRM

We're diving into advanced technology in the real estate industry and how CRM can help agents and real estate companies thrive.