Copper blog

Featured image: How to Get the Most Out of Your CRM

3 min READ

How to Get the Most Out of Your CRM

In this webinar, learn how to maximize the ROI from your CRM and use it for everything from improving sales forecasts to collaborating more effectively.

Featured image: Top sales salaries and how to get there

Sales - 8 min READ

Top sales salaries and how to get there

From sales engineers to sales directors, here are the top sales salaries and how to get your foot in the door for each role.

Featured image: Your Task Management Secret Weapon: a CRM(??)

6 min READ

Your Task Management Secret Weapon: a CRM(??)

As a manager, you want to keep your team on task. But before you drop cash on a new task management tool, look at this unconventional alternative: a CRM.

Featured image: 4 Marketing Metrics Every Company Should Track

Sales - 7 min READ

4 Marketing Metrics Every Company Should Track

There are many marketing metrics out there—see which 4 metrics you should be tracking to measure the effectiveness of your marketing decisions.

Featured image: The Manager's Guide to Team Task Management

Productivity - 6 min READ

The Manager's Guide to Team Task Management

Need to keep your team on track? From time audits to efficient meetings, here are 5 things you can start doing now to improve your team’s task management.

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Featured image: 5 Ways to use Pipeline email automations that save your team time

8 min READ

5 Ways to use Pipeline email automations that save your team time

Save hours with smarter email follow-ups that scale with you and help you never miss a beat

Featured image: 5 Forms you need on your website to capture more leads

8 min READ

5 Forms you need on your website to capture more leads

Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

Featured image: 5 ways to use CRM and project task management for small businesses

4 min READ

5 ways to use CRM and project task management for small businesses

Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!

Featured image: You’re not ‘too small’ for a CRM

6 min READ

You’re not ‘too small’ for a CRM

Struggling to stay organized? A CRM might be your best next move.

Featured image: How to Succeed with Social Selling on Twitter

Sales - 7 min READ

How to Succeed with Social Selling on Twitter

Are your salespeople taking advantage of the Twitterverse to close deals? Our guide breaks down everything you need to start social selling on Twitter.

Featured image: The curious case of annual run rate (ARR)

Sales - 7 min READ

The curious case of annual run rate (ARR)

Annual Run Rate (ARR) is an easy way to predict sales revenue––but is it accurate? Check out what ARR is + if you should use it for sales forecasting.

Featured image: Task management: 5 non-newbie ways to get things done at a new job

Productivity - 11 min READ

Task management: 5 non-newbie ways to get things done at a new job

Start your new gig off on a strong note with this list of different task management techniques, the pros and cons of each, and helpful app suggestions.

Featured image: New Name, Who Dis?—Now You Can Rename Records in Copper!

Copper news - 5 min READ

New Name, Who Dis?—Now You Can Rename Records in Copper!

With the latest release of Copper, you can now rename the main records in your CRM to better suit your specific business terminology.

Featured image: Why traditional companies need to step up their tech stack (and how to do it)

7 min READ

Why traditional companies need to step up their tech stack (and how to do it)

Is your business stuck in the 20th century (at best)? It’s time for an upgrade. Here’s why and how to bring your company into the 21st century with the right tech tools.

Featured image: What Execs Love to See in a Sales Pipeline Report

Sales - 7 min READ

What Execs Love to See in a Sales Pipeline Report

A breakdown of what sales managers should include in their sales pipeline reports to show (and wow) marketing and sales leadership + the rest of the sales team.

Featured image: An Introduction to CRM Custom Fields + How to Use Them

6 min READ

An Introduction to CRM Custom Fields + How to Use Them

Did you know you can create custom CRM fields? Find out how, plus learn what the different field types really mean along with examples on how to use them.

Featured image: Contact Management vs. CRM: Why Not Both?

6 min READ

Contact Management vs. CRM: Why Not Both?

From improving social selling to giving you more insight into relationships, learn how contact management with a CRM keeps your sales team productive and organized.

Featured image: How to boost SaaS growth with sales methodologies

Marketing - 8 min READ

How to boost SaaS growth with sales methodologies

Combine email with a clearly-defined sales methodology, and you’ve got the power couple you need to make things happen with your SaaS acquisition strategy.

Featured image: 10 sales management books every sales leader should read

Sales - 14 min READ

10 sales management books every sales leader should read

Add the best sales management books (like To Sell is Human and Sales Management Simplified) to your reading list + become the best sales manager you can be.

Featured image: The 3 sales techniques reps aren’t being trained on

Sales - 9 min READ

The 3 sales techniques reps aren’t being trained on

You can’t game the sales process with strategically scheduled calls or power poses. Here are 3 real techniques to increase sales every rep needs to know.

Featured image: How to build effective channel sales relationships

Sales - 10 min READ

How to build effective channel sales relationships

Learn how sales managers can build and scale a channel sales program to drastically increase revenue without hiring more salespeople.

Featured image: Do we need to update the BANT framework?

Sales - 11 min READ

Do we need to update the BANT framework?

The BANT framework may be decades old now, but its main principles hold up. To properly qualify prospects, you have to ask the right questions. This guide will show you how.

Featured image: The Ultimate Guide to Sales Coaching

Sales - 10 min READ

The Ultimate Guide to Sales Coaching

Want to supercharge your sales team? Learn how to give them everything they need through the power of sales coaching.

Featured image: 8 Sales Metrics All Managers Should Track

Sales - 9 min READ

8 Sales Metrics All Managers Should Track

What are the sales metrics that all managers should track? Here are 8 big ones, including cost per acquisition and customer lifetime value.