Copper blog

Sales - 14 min READ
What is Customer Lifetime Value and Why Is It Important?
Customer Lifetime Value is one of the most important metrics for any business. Learn what it is, how to find it, and what you can do to improve your CLV.

Sales - 9 min READ
Lead Conversion: How to Spot the Right Metrics
Converting sales leads is often easier said than done. Learn about strategies to increase your conversion rates by understanding who your customers are.

Copper news - 4 min READ
How a Winner from Shark Tank Wins Sales with a CRM
Learn how WildEarth is disrupting the dog food industry by using biotechnology + cellular agriculture—and CRM. (You might’ve seen them on Shark Tank!)

Sales - 8 min READ
The Sales Skills Every Rep Should Have
From time management to objection prevention to tech-savviness, these are the essential sales skills every rep should possess + cultivate to be successful.

Sales - 6 min READ
Hiring a Sales Manager? Here's What to Ask in an Interview
Hiring a sales manager? Here are some interview question ideas for sales directors and VPs who want to hire the best—from Copper’s Senior Director of Sales.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales - 7 min READ
What’s the MEDDIC sales process?
The MEDDIC sales process is a lead qualification framework that's one of the most effective sales methods. Learn what it is & how to use it.

7 min READ
Why No One is Using Your CRM: It's the User Experience
Learn about what makes a CRM easy to use & what kind of user experience to look for when shopping for one. Already have a CRM? See if its UX is up to par.

Sales - 7 min READ
Sales Resume Skills: What Should You Include?
The right skills on your resume can set you apart in a crowded candidate pool. Learn about the sales resume skills you should include—and the ones to avoid.

Sales - 9 min READ
The 12 Sales Interview Questions Every Manager Should Ask
Learn which questions you should ask in every sales interview to build an awesome team and why the answers matter—from Copper’s very own head of Account Management.

Sales - 7 min READ
Account Executives in SaaS: What It's Really Like
So, what exactly does an account executive do? Learn six surprising truths about what it's like for an AE working in B2B SaaS.

Sales - 8 min READ
How to use body language in sales: 6 effective body language tips
Meeting prospects face-to-face can be tricky. Body language can be a crucial factor in sales. Learn how to master 6 body language techniques today!

Sales - 8 min READ
What's The CHAMP Framework?
Learn about the CHAMP (CHallenges, Authority, Money, and Prioritization) sales framework and why more salespeople are using it over BANT.

Sales - 9 min READ
What is Sales Velocity and Why Should You Measure it?
Sales velocity measures how long it takes for a lead to complete the sales cycle. Here’s why it's one of the most important metrics to track.

Sales - 11 min READ
The 10 Best (Modern) Movie Quotes for Salespeople
Need some motivation to up your sales game? These movie quotes have got you covered. (Bonus: These movies were all made in the 21st century.)

Copper news - 2 min READ
Google Next '19: The GIF and Photo Recap
See everything that went down at Google Next 2019 in San Francisco with Copper's photo and GIF recap.

9 min READ
Here’s why your CRM onboarding isn’t working
How not to fail at onboarding onto a new CRM: 4 common reasons onboarding doesn’t always work, along with solutions for sales teams.

Sales - 11 min READ
3 Valuable Lessons for Managing Sales in Growth Companies
Managing your sales team while scaling your company can be difficult. Learn how you can successfully do both and achieve your business goals.

Sales - 7 min READ
How to write the perfect email signature
Email signatures do so much more than just sign off an email. Learn how to write the perfect email signature that boosts cred & boosts conversions.

Copper news - 2 min READ
We just renewed our tech vows with G Suite
See how Copper CRM has deepened its integration with G Suite including Gmail, Calendar & Drive, making it easier to track customer + prospect relationships.

5 min READ
A real estate secret weapon: CRM
We're diving into advanced technology in the real estate industry and how CRM can help agents and real estate companies thrive.