Copper blog

Copper news - 2 min READ
Google Next '19: The GIF and Photo Recap
See everything that went down at Google Next 2019 in San Francisco with Copper's photo and GIF recap.

9 min READ
Here’s Why Your CRM Onboarding Isn’t Working
How not to fail at onboarding onto a new CRM: 4 common reasons onboarding doesn’t always work, along with solutions for sales teams.

Sales - 6 min READ
LinkedIn Summary Examples That Get Prospects Looking
Your LinkedIn summary can make or break the first impression you make. Here are some tips for writing a powerful one and squeezing the most value out of it.

Sales - 11 min READ
3 Valuable Lessons for Managing Sales in Growth Companies
Managing your sales team while scaling your company can be difficult. Learn how you can successfully do both and achieve your business goals.

Sales - 7 min READ
How to Write the Perfect Email Signature
Email signatures do so much more than just sign off an email. Learn how to write the perfect email signature that boosts cred & boosts conversions.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
5 ways to use CRM and project task management for small businesses
Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

3 min READ
How to Get the Most Out of Your CRM
In this webinar, learn how to maximize the ROI from your CRM and use it for everything from improving sales forecasts to collaborating more effectively.

Sales - 8 min READ
Top sales salaries and how to get there
From sales engineers to sales directors, here are the top sales salaries and how to get your foot in the door for each role.

6 min READ
Your Task Management Secret Weapon: a CRM(??)
As a manager, you want to keep your team on task. But before you drop cash on a new task management tool, look at this unconventional alternative: a CRM.

Sales - 7 min READ
4 Marketing Metrics Every Company Should Track
There are many marketing metrics out there—see which 4 metrics you should be tracking to measure the effectiveness of your marketing decisions.

Productivity - 6 min READ
The Manager's Guide to Team Task Management
Need to keep your team on track? From time audits to efficient meetings, here are 5 things you can start doing now to improve your team’s task management.

3 min READ
What Fields in Your CRM Should Be Required?
Learn why required text fields are an important (but often overlooked) factor to consider in a CRM, plus a master list of fields every CRM should have.

Client success - 8 min READ
How our Director of Product Marketing tackles churn
Churn impacts Product Marketing significantly. But Product Marketing impacts churn as well. Learn how Copper’s very own Director of PM keeps churn at bay.

Copper news - 4 min READ
How One Person Set Up Copper for Tank Connection's Team
Learn how Tank Connection—a leading storage tank company—transformed the way it manages data, its sales structure + customer relationships with Copper CRM.

6 min READ
How CRM Gives Old-school Businesses a New-school Edge
Get inspired to take your old school business and tactics and give them an update using technology and other innovative ideas.

Marketing - 15 min READ
The beginner's guide to referral marketing
Referral marketing can take businesses to the next level—fast. Read this in-depth guide with examples on how to tap into the exponential power of referrals.

Sales - 7 min READ
How to Succeed with Social Selling on Twitter
Are your salespeople taking advantage of the Twitterverse to close deals? Our guide breaks down everything you need to start social selling on Twitter.

Sales - 7 min READ
The curious case of annual run rate (ARR)
Annual Run Rate (ARR) is an easy way to predict sales revenue––but is it accurate? Check out what ARR is + if you should use it for sales forecasting.

Productivity - 11 min READ
Task management: 5 non-newbie ways to get things done at a new job
Start your new gig off on a strong note with this list of different task management techniques, the pros and cons of each, and helpful app suggestions.

Copper news - 5 min READ
New Name, Who Dis?—Now You Can Rename Records in Copper!
With the latest release of Copper, you can now rename the main records in your CRM to better suit your specific business terminology.

7 min READ
Why traditional companies need to step up their tech stack (and how to do it)
Is your business stuck in the 20th century (at best)? It’s time for an upgrade. Here’s why and how to bring your company into the 21st century with the right tech tools.