Copper blog
Copper news - 4 min READ
Copper + DocuSign: Send and save signed docs right from your CRM
Meet the Copper CRM + DocuSign integration that's designed to help you track contracts and get e-signatures faster.
Sales - 9 min READ
Follow-up Sales Script Ideas That Help You Close the Deal
Learn about two key types of follow-up scripts that salespeople can use to move prospects closer to closing the deal.
Sales - 10 min READ
6 SaaS sales metrics you should be tracking
Which SaaS sales metrics should you gauge? Learn about the key measures of ROI, from customer lifetime value to customer acquisition cost.
Sales - 9 min READ
5 Outbound Sales Scripts You Can Adjust on the Fly
Outbound sales scripts are a key part of any sales strategy. Here are 5 scripts that will help you navigate your next round of cold calls easily.
Sales - 8 min READ
6 KPIs every sales manager should track
Key performance indicators (KPIs) are critical to inform any sales strategy. Learn more about which KPIs are a must to track for every sales manager.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat
8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.
4 min READ
5 ways to use CRM and project task management for small businesses
Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!
6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.
Sales - 9 min READ
How to improve sales performance in 3 steps
Sales performance isn’t about selling more, it’s about selling more efficiently. Here are three steps to improve sales performance for long-term growth.
Sales - 12 min READ
Business Development vs. Sales: The Basics
Learn about the differences between business development (BD) + sales teams, where each team is best used & how to help them collaborate more effectively.
Sales - 9 mins READ
Timesaving sales KPI dashboards
Creating a sales dashboard is useful for making smart & big decisions. Become an expert on the 10 essentials of dashboards.
Sales - 8 min READ
Sales scripts vs. no sales scripts: the ultimate showdown
To use a sales script or not to use a sales script? That is the question. Hear out the pros and cons of sales scripts and decide which team you’re on.
Sales - 12 min READ
Cold calling scripts designed for insurance agents
Learn 7 cold calling scripts for different scenarios that are designed for busy insurance agents selling travel, work, life & other types of insurance.
Sales - 10 min READ
How to Close a Sales Call with Confidence
You’ve made your pitch and your prospect is qualified - now what? In this guide, we break down six ways to close a sales call so you can win more deals.
Sales - 10 min READ
6 real estate cold calling scripts for capturing leads
Having a tough time with cold calling? Use these 6 real estate cold calling scripts to help you capture more leads.
Sales - 9 min READ
How to Boost Sales (Backed by Case Studies)
Tips for boosting sales are often vague & generic. Check out how 3 different companies were able to increase their sales using tactics you can steal.
Sales - 8 min READ
The Complete Guide to SaaS Sales
Want to excel in SaaS sales? Focus on building long term relationships. Here's how to do it.
Sales - 11 min READ
9 Effective Cold Calling Techniques for Closers
Cold calling isn’t dead as long as you’re willing to improve your skills. Use these cold calling techniques to step up your game and close more deals.
Sales - 8 min READ
5 Enterprise Sales Strategies All Reps Should Know
Learn what makes enterprise sales different from SMB sales & 5 best practices for salespeople trying to close these bigger, harder-to-close deals.
Sales - 10 min READ
What's monthly recurring revenue (MRR)?
Learn what “Monthly Recurring Revenue (MRR)” is, why it matters, how to calculate it, and—most importantly—how to increase yours.
Sales - 8 min READ
A Breakdown of the FAINT Sales Framework
Learn what the FAINT lead qualification framework for sales is, why it works, and how it compares to other frameworks like BANT and CHAMP.
Sales - 8 min READ
“It’s Too Expensive”: How to Overcome Price Objections
“It’s too expensive” is a common refrain from prospects in B2B sales. Learn 5 tactics to make the sale when the prospect has a price objection.
Sales - 14 min READ
What is Customer Lifetime Value and Why Is It Important?
Customer Lifetime Value is one of the most important metrics for any business. Learn what it is, how to find it, and what you can do to improve your CLV.