Copper blog

Marketing - 9 min READ
11 video types to drive growth with video marketing for business
Creating marketing videos for your business doesn’t need to be overwhelming. Here’s how to get started.

Marketing - 5 min READ
Why we love bite-sized content — and how to use it to grow your business
Cut through the noise with content that actually connects

Client success - 5 min READ
AI in customer service: It’s a powerful sidekick, not human replacement
Learn how AI speeds up service while humans build trust and loyalty.

Client success - 8 min READ
Why scaling relationships will always beat scaling operations
Operations drive efficiency, but customer relationships build loyalty. Learn why trust and human connection outperform flawless workflows.

Productivity - 8 min READ
Select the best CRM for financial services to expand client relationships
Finding a CRM for financial services just got easier. Learn key features, compliance tips, and more to help you build and maintain client relationships.
Get the latest from our blog every month
Browse the blog
Want to go deeper? Click on a category below for more from Copper.
Popular

8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Marketing - 4 min READ
Copper Forms use cases (and why “just collecting” isn’t enough)
Forms shouldn’t just sit in a spreadsheet. With Copper Forms, every submission sparks action so work keeps moving (without the copy-paste chaos).

7 min READ
Why sales and operations alignment is the key to your agency’s growth
Turn handoff chaos into growth with sales and ops collaboration

Sales - 6 min READ
The founder’s network barrier and how to break it
The founder’s network barrier is real — here’s how to build a sales system that grows.

Marketing - 8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

Productivity - 7 min READ
Stop juggling with a business focus strategy that actually works
Cut through the noise, scale smart, and master your business priorities.

Sales - 10 min READ
7 Tips to prevent sales burnout
Learn about the signs of burnout unique to salespeople and 7 simple ways to prevent sales burnout.

Sales
How a conversational growth strategy drives business growth
Capture insights, build trust, and grow through smarter conversations.

Sales - 5 min READ
Why your CRM and project management need to be in the same tool
Tired of using one tool for sales and another for delivery? Here’s why your CRM and project management need to live in the same platform.

Marketing - 11 min READ
How to actually use LinkedIn to grow your small business in 2025
Here’s everything you need to know about LinkedIn for small business. Learn how to build up your industry reputation on social media.

Productivity - 5 min READ
8 Ways project management keeps your team from losing it
See how agencies use our project management tools to streamline onboarding, manage complexity, and deliver work without burning out.

Client success
No, your account manager shouldn’t also be your project manager
Why merging account manager and project manager roles hurts your team, clients, and delivery.

Productivity
"I'll just do it myself" and other lies we tell ourselves
How outsourcing your work can help your agency grow, scale, and stop running on burnout.

Productivity - 4 min READ
Build, track, pitch: How PR agencies use CRMs for media outreach
Everything you need to manage journalism contacts without Cision, Meltwater or MuckRack.

Productivity - 4 min READ
Feel like a fraud? Here’s how to work around it
Feel like you're dealing with imposter syndrome? You're not alone. Here's how to navigate it.

Productivity
5 best GoHighLevel alternatives in 2025 (including Copper)
Looking for a GoHighLevel alternative? See how Copper stacks up for agencies and service businesses in this comparison of the top 5 CRM platforms.