Copper blog

Sales - 6 min READ
How to Set Up Your First Sales Pipeline
Easy step by step instructions on how to build out a sales pipeline in Copper

Sales - 6 min READ
How to Build a High-converting Facebook Sales Funnel
Facebook Sales Funnels help marketing sales team get quality leads into their pipeline via high-converting Facebook Ads. Learn how to create your own here.

Sales - 8 min READ
How to turn your sales team into a content machine
Why do sales teams need to produce great content & how should they go about it? Learn strategies that your sales team can use to create engaging content.

Sales - 7 min READ
The Beginner's Guide to Sales Reporting
What should go in your sales reports? How do you create them? How often should you run them? We have the answers to your sales reporting questions.

Sales - 9 min READ
How to Integrate Content Into Your Sales Process
How do you create a content-driven sales process? Here's how to get your Content and Sales teams working together to get the sale.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

11 min READ
The Best Territory Mapping Software for Sales Teams
Learn about the best territory mapping software for sales teams & the unique benefits of each one including Maptive, Badger Maps, and more.

Sales - 10 min READ
Don't Make These Mistakes on Your Next Sales Demo
These 10 common demo mistakes could be wreaking havoc with your sales demos. Find out what they are and how to avoid them.

Sales - 10 min READ
11 Sales Demo Best Practices Every Rep Should Follow
Demo got you down? Try these 11 sales demo best practices to improve your product demos and nail more sales.

Marketing - 10 min READ
How to create content for the decision phase
Learn about the different types of marketing content and how to create content for the decision stage of the buyer's journey.

Sales - 9 min READ
35 demo questions your sales rep should ask in a sales demo
Is your sales team struggling? Discover 35 essential demo questions to ask in a sales demo to gain insight, guide the conversation, and drive more sales.

Marketing - 9 min READ
How to build a marketing sales funnel from top to bottom
A marketing and sales funnel is a crucial tool for building brand awareness, generating leads, and closing sales. Here’s everything you need to know to build a funnel from scratch.

Sales - 8 min READ
What's a Sales Funnel & Why Do People Obsess About It?
Learn about what a sales funnel is, how it works, and how to create one.

Sales - 8 min READ
How to Slash Your Lead Response Time in Half
Every moment counts when it comes to communicating with leads. Here are 8 tips to help reduce your lead response time ASAP.

6 min READ
What to Look for in a Founder as an Investor
Five things venture capitalists should look for when finding the right founder/company to invest in.

Copper news - 5 min READ
How Smartpress Adopted a CRM That Everyone Loved
Learn about how Smartpress, an online printing company, left an inefficient CRM and onboarded the whole team onto a new one in just 8 weeks.

Sales - 9 min READ
How to Manage Your Sales Funnel at Every Stage
No funnel management strategy? You're missing out on insights that'll help you close sales & keep customers. Here's a guide to managing your sales funnel.

Sales - 9 min READ
Hiring sales reps: 10 interview reg flags you shouldn't ignore
Hiring sales reps without the right checks can be costly. Discover 10 interview red flags you shouldn’t ignore when building your sales team.

7 min READ
My first CRM: What to expect when transitioning from Excel
A starter guide for what to expect from migrating from Excel spreadsheets to CRM, including how to set it up, import data, and customize text fields.

Sales - 7 min READ
How to Create a SaaS Sales Process That Ignites ARR
Having an effective sales process from the get-go is critical for SaaS startups. Learn about the basics on how to start building one—and secure that ARR.

7 min READ
Do You Need Construction Scheduling Software If You Have CRM?
Learn why you should replace your construction scheduling software with a CRM (and reap better results by doing so).