Copper blog
5 min READ
Copper retailers spread joy to employees and customers this season
Celebrate Small Business Saturday with some of our Copper retail customers whose company cultures inspire us — and get some gifting inspiration for the holidays.
Sales - 9 min READ
How to improve your sales skills: 5 underused tactics
Whether you’re new to sales or a seasoned professional, there’s always room for you to improve your sales skills and perfect your trade.
Sales - 4 min READ
A beginner’s guide to improving cross-team collaboration
Learn about the importance of teamwork and the four essential elements to improve cross-team collaboration.
2 min READ
Turn mayhem into magic with Copper’s Gmail spotlight
Enhance Gmail organization and context with Copper's Gmail spotlight to easily see which emails are related to Copper items — and add those that aren't.
Sales - 8 min READ
How to make an email list in Gmail
Learn how to make an email list in Gmail the fast way and see how it compares to the old-fashioned way in this step-by-step guide.
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Popular
8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat
8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.
4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.
6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.
Sales - 8 min READ
6 KPIs for sales managers to track
Tracking key performance indicators (KPIs) is important to inform sales strategy and management. We're sharing 6 KPIs every sales manager should start tracking.
3 min READ
The future of work
Copper is embracing a distributed work model and working to create a supportive company culture that fits this new reality.
Sales
How to run a sales meeting that doesn’t suck
Maximize the effectiveness of your sales meeting. Discover strategies for efficient and engaging meetings, whether in-person or remote, that your team will appreciate.
5 min READ
How to qualify sales leads from your Google Meet conference
Every pipeline requires lead qualification. Learn how lead qualification works and the 3 ways you can qualify Google Meet webinar leads.
2 min READ
Introducing the Copper Chrome extension in Google Calendar
Our new Google Calendar integration lets you access all your CRM data directly from Calendar, so you can work the way you want to.
Productivity - 9 min READ
Google calendar tips: 30 effective Google calendar hacks
Boost your productivity with these top 30 Google Calendar tips and hacks designed to help you manage assignments more effectively.
Sales
31 irresistible sales email subject line ideas
Stand out and increase open rates with these click-worthy sales email subject line ideas and templates that will improve your workflow.
4 min READ
Maximizing workflow automation in your CRM to shore up internal processes
CRM workflow automation helps streamline your business processes so you aren’t relying on individual employees to keep things running. Here's how it works.
Copper news - 3 min READ
Houwzer grows team of real estate agents with Copper
See how Houwzer has grown over 6 years using Copper CRM to manage real estate agents and clients — and close more deals.
3 min READ
Why the 35-year old CRM model needs to change
CRM was built to store data about transactions. What we need today is a way to manage relationships.
3 min READ
The appeal of spreadsheets for SMBs: Best friend or worst enemy?
Small business owners love spreadsheets, but are they helping or hindering your biz? Here’s how to know when you’ve outgrown spreadsheets—and what to do next.
7 min READ
Enhance remote work and collaboration with our integration partners
Leaders of remote or hybrid workforces face many challenges, but with the right technology you can empower your team to thrive. Here’s how.
Client success
How to calculate customer retention rate (and 3 ways to improve it)
Retaining customers will have a significant impact on your company’s bottom line. Learn how to calculate customer retention rate and ways to improve it.
4 min READ
Techniques to build customer relationships amidst post-pandemic workforce shifts
B2B relationship management must evolve along with the workforce, and it starts with deepening relationships across customer companies. Here’s how.
4 min READ
Using product engagement metrics for SaaS product led growth
Product led growth is a big buzzword for SaaS companies these days. But what product engagement metrics do you need to track to get it right? Here’s our primer.