Copper blog

8 min READ
What is lead generation, and why is it important?
Lead generation is the strategy behind customer creation. Learn the steps to lead generation, lead qualification and more.

Sales - 8 min READ
2 Strong Sales Funnel Examples from CoSchedule + Tray
Struggling to create a fully functioning sales funnel that can convert? We break down 2 sales funnels step-by-step to give you the inspiration you need.

5 powerful Reports templates to use in Copper
Harness the power of CRM reporting to build better customer relationships and keep growing your business, with Copper Reports.

New reports, now live

Sales - 10 min READ
9 non-awkward sales conversation starters
Sales conversation starters can be awkward. But that doesn't mean reps have to resort to awkward ice breakers. Here are 9 good ways to start sales convos.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Marketing - 9 min READ
How to send effective bulk emails without spamming
Learn how to send bulk emails to a huge list of contacts at once without spamming them and getting blacklisted.

What is Google Workspace?
Everything you need to know about Google Workspace, including features and pricing – from the only CRM built for Google Workspace.

Sales - 7 min READ
What's the ANUM sales framework and when do I use it?
Learn about what the ANUM sales framework is and when to use it compared to other frameworks like BANT and CHAMP.

10 READ
It’s time to talk: internal communication in real estate
Is your real estate team communicating? Read our take on getting internal communications right in the real estate biz and how a real estate CRM can help.
Copper news - 1 min READ
Copper 2020 Partner Awards
Copper CRM 2020 Partner Awards

10 READ
Emails aren’t best served cold: How to speak from the heart
Don’t give customers the cold shoulder. Warm up your language with these nurture email best practices to show customers some love.

Sales - 3 READ
Say hi to Email Sequences
Our new email sequences feature offers simple email automation and personalization that lives right inside Copper CRM. Learn more.

Sales - 3 READ
Should marketing and sales go to couples’ counseling?
Insights from our latest Revenue marketing report show that fostering internal relationships boosts business. See the results.

Copper news - 3 min READ
Copper acquires Sherlock
Copper acquires Sherlock for tracking product qualified leads and prospect engagement. February 4 2021. Sherlock is an innovative engagement analytics and scoring platform, and surfaces your prospects and customers’ intentions in a way that drives action for sales, account management and customer success professionals.

Sales - 9 min READ
5 examples of how to write an email sales pitch (the right way)
Need a few tips on writing effective email sales pitches? Here are five, along with ideal scenarios for using each.

Copper news - 2 min READ
Keep Up with Threads in Copper with Improved Gmail Collaboration

What Copper Users Need To Know About G Suite in 2020

Sales
11 Ways to Maintain Sales Momentum
No matter how strong your marketing tactics are, sales performance is the main driver behind a business' health.

Productivity
How to help your team thrive in the age of remote work
Businesses can thrive without an in-office team, even if you’re not prepared for remote work.

Copper news - 5 min READ
RHR turns selling into a team sport with Copper
See how RHR International is building more meaningful relationships—and increasing sales—with Copper CRM and G Suite.